Quality patient care is closely linked to patient education. The educated patient is empowered to make well-informed decisions which have a positive effect not only the patient’s health but also your medical practice.
Here are 3 ways educated patients help your practice:
1. Better Understanding of Disease: Limited knowledge about their disease or injury cause many patients to not seek treatment until severe symptoms force a visit to the doctor’s office. By putting clear and concise information on your website about the conditions you treat and the consequences of not seeking timely treatment, patients will be encouraged to seek out your services sooner rather than later.
2. Improved Patient Compliance: Educated patients understand the importance of follow-up appointments to make sure they are responding well to the treatment. They are also less likely to make medication errors or changes to their treatment plan that could result in health complications.
3. Spreading the Word about Your Medical Practice: Providing patients with all the information they need in a language that is easy to understand and addresses all their concerns will give your patients improved confidence in the care you offer and a realistic expectation of treatment, with the end result being improved patient satisfaction. There is no better advertisement for your medical practice than a happy & satisfied patient.
Videos are a great way to educate patients because 95% of the content presented in a video is retained by a prospective patient compared to only 10% of content presented as text.1 Such videos can also be leveraged to increase awareness of your brand.
Your Practice Online patient education videos provide a dynamic audio-visual explanation of complicated medical information in a condensed and user-friendly manner for a wide range of medical specialties that play on all platforms and mobile devices, including iPad, iPhone, and Android devices.
call (877) 388-8569. for information on adding educational videos pertinent to your specialty to your website and as part of your social media marketing strategy.
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